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Differentiate on Competence

The only company certification standard for home technology integrators

HTA Certification gives homeowners, architects, designers, and builders a clear way to identify qualified, vetted integration firms before price becomes the deciding factor.

60+ evaluation criteria. 9+ reference checks. One trusted standard.

Start the HTA Certification Application

Contact Josh for more Info

Lightapalooza offer: Save $200 with code LIGHTAPALOOZA-2026 (valid through March 11)


Why HTA Exists

Most clients and trade partners struggle to tell the difference between a truly qualified integrator and one that simply markets well.

HTA Certification solves that problem by providing an independent, third-party verification of a company’s technical ability, customer service and aftercare, and business reputation.


What HTA Certification Does for Your Business

HTA Certification helps qualified integrators:

  • Close more ideal projects, not price-driven jobs
  • Get brought in earlier by builders, architects, and designers
  • Lead with a credible third-party trust signal instead of self-claims
  • Position themselves as a technology consultant, not a commodity subcontractor
  • Add credibility across their website, proposals, and sales conversations
  • Pre-qualify leads and reduce sticker shock using the HTA Budget Calculator (link or embed)

How HTA Certification Helps You Sell

What to say to a homeowner

“Only a select few—less than 5%—of integrators meet the rigorous standards of the Home Technology Association’s certified program. We’re proud to be one of them.

When choosing a technology partner, look for the HTA Certified seal—it means you’re working with a vetted professional. I’ll send a link* that explains how this certification helps ensure a great experience with your home’s tech.”
* Then share this link: https://htacertified.org/articles/HTA-Certification-defined/?em=1

What to say to a builder, architect, or designer

"I’m an HTA Design Partner, an expert technology integrator who collaborates early in the design phase. 

Unlike typical integrators, I work with your team on space planning, aesthetics, and documentation to ensure alignment and avoid costly tech-related delays or change orders. I can send a link that explains how this supports your workflow and client relationships*.”
* Next, share this link: https://htacertified.org/articles/what-is-an-hta-design-partner/?em=1 


Ready to Apply?

Start the HTA Certification Application

Contact Josh for more Info

Lightapalooza offer: Save $200 with code LIGHTAPALOOZA-2026 (valid through March 11)

 

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