Yes. The HTA reaches out to the design and build communities through trade association relationships, social media outreach, newsletters, teaches at their conventions, and writes articles for their websites and their industry publications, extolling the benefits of early technology design and how to partner with design-centric integrators. However, architects, designers, and builders are introduced to the HTA primarily by integrators who promote the HTA Certified standard in their local design and build community. Once they learn of the HTA standard, they respect it and may even demand it on their projects. They want quality assurance.
See the videos below from an architect, a builder, and an interior designer. Each share how various HTA resources, such as the Project Technology Assessment form, the technology budget calculator, the home technology integrator finder, and the HTA Design Partner program help them plan for technology and find the best integrators.