The Home Technology Association (HTA) and NARI partner to bring mutual benefits to members and bridge the gap between industry groups.
Santa Monica, CA (November 5, 2021) – The Home Technology Association (HTA)—the resource for qualified and professional home technology professionals—announces a mutually-beneficial collaboration initiative with NARI (National Association of the Remodeling Industry). Through this new arrangement, HTA will provide NARI members access to HTA’s library of educational resources, including articles, webinars, and videos that has proven beneficial in educating, inspiring, and engaging general contractors, remodeling professionals, architects, designers, and specifiers. In turn, NARI will help spread the word about the importance of using HTA Certified home technology integrators in their remodeling projects.
The National Association of the Remodeling Industry, or NARI, provides residential remodelers with tools that enable them to perform at a higher level. NARI members’ annual sales are nearly three times the industry average because of the knowledge, network and support that they receive as members. In addition, NARI connects homeowners with its professional members so consumers have a positive remodeling experience with a professional, qualified remodeler. NARI members pledge to follow the nation's strictest code of ethics for remodelers so homeowners can feel confident that their remodeling job will be done right when they hire a NARI member. NARI’s website, remodelingdoneright.com, contains a searchable list of NARI members that homeowners can use to find a NARI remodeler near them.
“Even though most home technology integrators have relationships with contractors, there is still much work to do in making the relationship more proactive and productive”, says Josh Christian, CEO of the HTA. “Contractors are often frustrated with the home tech industry and are looking for help in guiding their clients’ and their home’s technology needs. Integrators are too often brought to construction projects too late, resulting in compromised solutions and project delays that could have been avoided if consulted earlier. Through this new relationship with NARI and their members, the HTA looks forward to solving these issues and more as technology increasingly becomes an important part of all of our lives.”
"NARI Members consistently strive to provide the highest level of service to their clients, and this partnership with HTA will give them another tool to achieve that standard," said David Pekel, Chief Executive Officer of NARI. "Home technology integration is important to today's homeowners, and it will only increase in the future. Developing partnerships with HTA members is just one more way NARI members can further develop their businesses to be among the most sought-after in the remodeling industry," Pekel added.
This new collaboration—in addition to its new relationship with Home Technology Specialists of America (HTSA) and the Interior Design Society (IDS)—is one of a series HTA will make over the coming months as it seeks to align more deeply with associations and organizations from both the home technology industry and adjacent trades. The HTA advocates that all certified technology integrators join their local NARI chapters as Industry Partners and build personal relationships with the local remodeling pros.
About the Home Technology Association
The Home Technology Association (HTA) created the first and only standard of excellence for home technology integration firms. The HTA gives the best qualified technology integrators a prestigious certification and endorsement developed to differentiate these exceptional firms. HTA Certification is a badge of quality, designed to help homeowners get consistently first-rate technology experiences. Homeowners, builders, architects, and interior designers that hire HTA Certified integrators have peace of mind knowing they are working with truly professional firms that have passed the HTA’s rigorous, 60-point HTA certification process, which focuses on technical competency, first-rate customer service, aftercare support, and a positive business reputation. These stringent criteria were developed by industry veterans and HTA’s Board of Advisors, including top executives from Lutron, Crestron, Control4, Savant, and others. Additionally, HTA’s Supporting Brands program enables expanded outreach to architects, designers, builders, and related trade associations from leading manufacturers and service providers who support HTA's mission of delivering exemplary technology experiences. Learn more by visiting HTACertified.org and by following the Home Technology Association (HTA) on LinkedIn, Twitter, Facebook, Instagram, YouTube & Pinterest.
To find an HTA Certified integrator, visit: htacertified.org/companies.
To become an HTA Certified integrator, apply at: htacertified.org/apply.
All products, product names, trademarks and registrations mentioned are the property of their respective owners, all rights reserved.
Media Contact
For interviews or media inquiries, please contact Katye (McGregor) Bennett of KMB Communications by phoning (425) 328-8640 or emailing katye@kmbcomm.com.
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